Blanket The Web, LLC

"Simply, smarter digital."

Programmatic Media - Ad Tech
Website - BlanketTheWeb.com




Challenge: A marketing colleague was in need of the media buying help I had recently serviced his clients with under our previous agency relationships. He came to me for help with technical audience targeting and smart programmatic campaigns.




Solution:I formed an LLC to offer my digital media services as a consultant. I designed a modern web presence and made custom sales materials to pitch my proprietary audience targeting services to his new agency clients. I designed custom animated banner ads and set up effective retargeting campaigns on the worlds leading ad marketplaces. (View project website).





This LLC project eventually financed my 2 year graduate school program.

view resumé


Projects

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Waterline Data Science

Fullstack UX for a big data SaaS with AI prediction; UX research, wireframes, mock-ups, prototypes, personas & more.

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Metronaut for iOS

User interviews, user personas, user scenarios, wireframes, user testing, and hi-fidelity mockups.

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1-week design sprint

End-to-end design sprint. User-interview, storyboarding, wireframing, UX/UI, user-testing, and prototype.

View on Medium
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Studylist for Khan Academy

User research, user personas, info architecture, custom icons, design mock-ups, and landing page.

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Web Kids Inc.

HCI research, lesson design, web design & development, video editing, curriculum design.

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Career Jump

Coming soon, an EdTech project inspired by Startup Weekend, Amsterdam.

coming soon!

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